CAA Promotes Six To Agent Or Executive

CAA has promoted six rising talents through its Elevate training program: Josie Abrahams, Stefano Priante, Will Purslow, Sydney Shiffman, Serena Silver, and Morgan Southwick.

Josie Abrahams has been promoted to Executive in the Talent Business Ventures department. In her new role, Abrahams will work with clients to build scalable businesses and establish partnerships in luxury fashion, liquor, beauty, and more. She began her career in executive partnerships and events at Chateau Marmont, joining CAA in 2021 as an assistant in Talent Business Ventures before being accepted into CAA Elevate in 2023. Abrahams graduated from Bard College with a degree in Art History and also attended the University of St. Andrews in Scotland, where she studied Comparative Literature and Film. She will work out of CAA’s Los Angeles office.

Stefano Priante has been promoted to Agent in Baseball. Priante started his career at CAA Sports in 2021 as an assistant in the Baseball division. Since then, he was promoted to Marketing Professional and accepted into CAA Elevate in 2024. He is a graduate of Cornell University with a degree in Industrial and Labor Relations. Priante will be based in the agency’s Los Angeles offices.

Will Purslow has been promoted to Agent in Property Sales at CAA Sports. In this role, Purslow will focus on building brand sponsorship opportunities for premium global rights holders. He joined CAA in 2022 as an assistant to Kiran Vora and Jack Fairs, was elevated to Professional in 2024, and accepted into CAA Elevate in March 2024. Purslow earned first-class honors in Modern Languages from the University of Bristol in 2020 and holds an MSc in International Business from Hult International Business School. Prior to CAA, he began his career in the sports industry at Pitch Marketing Group in 2021. Purslow will be based out of CAA’s London office.

Sydney Shiffman has been promoted to Agent in the Books department. She will work across the agency to identify and create publishing opportunities for clients, with a focus on platform-driven nonfiction, particularly books by digital talent in the culinary, lifestyle, and beauty spaces. Shiffman started her career in 2021 at Ballantine, an imprint of Penguin Random House, where she served as an editorial assistant on numerous bestselling titles by authors including Mel Brooks, Priyanka Chopra, André Leon Talley, and Taylor Jenkins Reid. She initially joined CAA as an intern in the Books department in 2019 after graduating from the University of Pennsylvania. After a stint as Editorial Assistant at Penguin Random House, she returned to CAA in 2022 and was accepted into Elevate in 2024. Shiffman will work out of CAA’s New York office.

Serena Silver has been promoted to Talent Agent. Silver began her career at CAA in 2021 at the agency’s experiential entertainment affiliate, Constellation Immersive. In 2023, she served as an assistant to Christian Carino and was accepted into CAA Elevate a year later. Silver graduated from Washington University in St. Louis with a degree in Fine Arts and will be based in Los Angeles.

Morgan Southwick has been promoted to Executive in Strategic Development. She joined CAA in 2019 as an assistant to Michael Blank before being promoted to Coordinator in 2022 and entering CAA Elevate in 2023. Southwick began her career at Snapchat after graduating from Arizona State University with degrees in Business and Sociology. She will work out of the Los Angeles office.

These promotions reflect CAA’s ongoing commitment to developing and advancing talent within the agency across multiple specialties and locations.
https://deadline.com/2025/11/caa-promotes-six-agent-executive-1236615454/

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